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Is jouw headline of kopregel op LinkedIn ook altijd stoeien? Weet je niet wat je moet schrijven? Of kun je juist niet schrappen? Dan heb ik nu goed nieuws voor je! Ik las vandaag dat je headline geen 120, maar 220 karakters mag bevatten!

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Hoe werkt het? Heel simpel. Volg deze 3 stappen om je headline uit te breiden.

1. Pak je mobiel en open (of download, installeer en log in op) de LinkedIn app
2. Klik op je foto linksboven en dan op het potlood naast je foto
3. Wijzig je headline (of kopregel) en bewaar

Zoals je ziet hier rechts, wordt je langere headline compleet weergegeven in lijstjes zoals “People also viewed”. Daar komen de meeste bezoeken naar je profiel ook vandaan. Bij mijn test werd de langere headline níet volledig zichtbaar in de algemene LinkedIn zoekresultaten. Daar zou je dus rekening mee kunnen houden als dat voor jou persoonlijk belangrijk is.
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Werkt dit niet vanaf mijn laptop op LinkedIn.com?

Nee. Kijk maar even wat er dan gebeurt. Bij mij, tenminste.
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Zie je, werkt niet.
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Maar Oliver, wat moet er dan in mijn headline staan?

Daarover verschillen de meningen. En, niet onbelangrijk, dat verschilt per branche. Als je nog wat tips kunt gebruiken, kijk dan eens naar een van deze blogposts:

• http://www.sellingme.nl/hoe-je-kunt-scoren-met-je-linkedin-headline/
• https://blog.hubspot.com/sales/how-to-write-an-effective-linkedin-headline
• https://www.goclio.eu/blog/10-linkedin-profile-tips-for-lawyers/

Zelf vind ik onderstaande kopregels erg aansprekend.
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Wat een top tip, hoe kan ik je bedanken?

Joh, ik ben allang blij dat ik je heb kunnen helpen! Het helpt mij wel als je dit artikel met andere mensen wilt delen. Gewoon via Whatsapp of e-mail. Of tweet me even wat je nieuwe headline is geworden!
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